Everyone Changes Everything

Have you ever stood before a shelf of products at your local big box store and wondered where they all came from?  In what distant countries they were assembled?  Whose hands have touched them before yours?

Each product has an important history: often of lives being improved by thriving business, but sometimes of people and environments being abused by companies stuck under the weight of global competition.  Consumers have the power to shape these histories – after all, if we won’t buy it, they won’t make it.  But in today’s globalized business world a product’s history is hard to trace as it often ends thousands of miles from where it began.

There are serious ills infecting global business today, all finding a root in the lack of transparent accountability.  WikiChoice changes this.  It puts transparent information into the hands of every consumer, and guides consumers to the most positive choices so that companies have the necessary incentive to improve.  At WikiChoice we believe that one person making better choices makes a difference, that thousands make a movement, and that everyone can change everything.  We invite you to join us in changing the world.